MOTIF KHALAYAK RW 007 GUNUNG GEDANGAN, MOJOKERTO MELIHAT TAYANGAN MAHABARATA

  • Iga Novika
  • Rudy Handoko
  • Achludhin Ibnu Rochim

Abstract

Television is one of the mass media which serves to provide information and entertainment to the
public at large. In the development of a lot of programs that have been given by the mass media of
television as a public spectacle. Increasing number of events presented by television stations making the
community to choose a program that will show they consume. Institutions not only television station
serving domestic production alone event in obtaining public interest, but several television programs buy
movie production abroad to be used as reference in the attention of audiences. One television station
programs favored by our society today is a drama series Mahabharata. colossal drama series produced
by the Indian state is able to attract the attention of television viewers. Formulation of the problem in this
research is "What is the motive audiences to viewing Mahabharata?". This study uses descriptive
qualitative method by conducting interviews and observations. Informants in this study is the RW 007
Gunung Gedangan Mojokerto. From this study, the authors would like to explain that the motives that
drive audiences in viewing Mahabharata.
Key Word : motif, film, mahabarata, public

References

Amanda, R. “Motivasi Khalayak dalam

Menonton Tayangan Ekstravaganzaâ€.

Skripsi, Universitas 17 Agustus 1945

Surabaya, 2009.

Bungin, B. (2009). Sosiologi Komunikasi (

Teori, Paradigma, dan Diskursus Teknologi

Komunikasi di Masyarakat). Jakarta:

Kencana Prenada Media Group.

Champion, J. A. (1992). Metode dan Masalah

Penelitian Sosial. Bandung: PT Eresco.

Effendy, O. U. (2003). Ilmu, Teori dan Filsafat

Komunikasi. Bandung: Citra Aditya Bakti.

Effendy, O. U. (2011). Ilmu Komunikasi Teori

dan Praktek. Bandung: Rosda.

Hamidi. (2010). Metode Penelitian dan Teori

Komunikasi. Malang: UMM Press.

http://teori-motivasi-mcclelland-teori-dua.html"

http://teori-motivasi-mcclelland-teoridua.

html , diakses pada 29 Desember 2014

http://expresisastra.blogspot.com/2013/11/teknik

-analisa-data-penelitian.html.

http://expresisastra.blogspot.com/2013/11/te

knik-analisa-data-penelitian.html , diakses

pada 14 Januari 2015

http://www.antv.co.tv" http://www.antv.co.tv ,

diakses pada 25 Januari 2015

http://teorionline.net/teori-motivasi-kebutuhanmcclelland/"

http://teorionline.net/. diakses

pada 12 Januari 2015,

https://www.google.com/search?q=motif+ko

gnisi+dan+afiliasi&ie=utf-8&oe=utf-

&aq=t&rls =org.%20mozilla:en-

US:official&client= firefoxa&

gws_%20rd=ssl"

https://www.google.com/search?q=motif+kognis

i+dan+afiliasi&ie=utf-8&oe=utf-

&aq=t&rls =org.mozilla:en-

US:official&client=firefox-a&gws_ rd=ssl ,

diakses pada 28 Januari 2015

http://id.wikipedia.org/wiki/Mahabharat"

diakses 3-01-2015

Irvan, Avia. “Motivasi Warga Surabaya Dalam

Menonton Tayangan Seks di Televisiâ€.

Skripsi, Universitas 17 Agustus 1945

Surabaya, 2007.

Rachmawati, Fajar. “Motivasi Remaja

Menonton Tayangan Indonesian Idolâ€.

Skripsi, Universitas 17 Agustus 1945

Surabaya, 2009.

Rakhmat, J. (2012). Psikologi Komunikasi.

Bandung: PT Remaja Rosda Karya.

Rochim, A.I.; Jupriono, D; Murti, I. 2014.

Preferensi Nilai dalam Epos Mahabharata

dan Ramayana. HYPERLINK

http://www.achluddin.com/2014/10/

preferensi, diakses pada 28 Januari 2015

Widyarini, Aprilia Prita, Kesenjangan Kepuasan

dalam Menonton Tayangan Acara Televisiâ€

Jurnal Komunikasi, no.1 (2009) : 21-37.

Published
2018-07-03
Section
Articles