JEM17: Jurnal Ekonomi Manajemen

Front Matter

2024-11-29T20:38:43+00:00

Analysis of Attractiveness Store Atmosphere and Service Quality Towards Customer Loyalty Through Customer Satisfaction on The Renaissansi Coffe

2024-11-29T20:38:44+00:00

This research aims to dissect and determine the influence of Attractiveness store Atmosphere & Service Quality on Customer loyalty through Customer satisfaction with Renaissance Coffee. This exploration uses a quantitative system and the population is coffee shop guests, especially those at Coffee Renaissance with a deliberate slice style. The results of this exploration show that the attractiveness of the store atmosphere has a direct negative and insignificant effect on Customer loyalty, service quality has a positive and significant effect on Customer loyalty, the attractiveness of the store atmosphere has a positive and significant effect on Customer satisfaction, service quality has a positive and significant effect on satisfaction. clients, has a positive and significant effect on Customer satisfaction and Customer satisfaction has a positive and significant effect on Customer loyalty.

Keywords : Attractiveness Store Atmosphere, Service Quality, Customer Satisfaction, Customer Loyalty

Impact of Brand Image, Product Quality, and Influencers on Compass Shoe Purchases

2024-11-29T20:38:46+00:00

In the contemporary period of globalization and information technology development, competition in the fashion industry, especially shoes, is becoming increasingly fierce. The local shoe brand that is currently popular in Indonesia is Compass. Compass's popularity is increasing, supported by well-known influencers in Indonesia. Apart from influencers, product quality and brand image are also important factors in influencing decisions about purchases. The purpose of this study is to ascertain how much influencers, product quality, and brand perception have on purchasing decisions to purchase Compass shoes. Data collection was carried out by distributing questionnaires to 100 students in Kediri City. The study's findings indicate that Influencer has a significant impact on consumer behavior, but product quality has no significant impact on consumer behavior. Citra Merek, on the other hand, has a significant impact on consumer behavior. However, if Influencer, Product Quality, and Citra Merek are combined, the results show that they have a significant positive impact on the purchase of Sepatu Compass among students in Kediri.

Keywords: Influencer, Brand Image, Product Quality

Work Discipline's Impact and Organizational Culture on The Performance of Employees at PT Phospatindo Perkasa Kediri

2024-11-29T20:38:50+00:00

This study aims to clarify how work discipline and organizational culture affect PT Employees Phospatindo Perkasa Kediri's performance. Research of this kind is quantitative. The participants in this research were PT. Phospatindo Perkasa Kediri employees. were gathered by the use of saturation sampling, which involved 40 respondents. With the use of SPSS 22 software, a questionnaire and documentation using multiple linear regression analysis were used as the data collection method in this study. The study's findings demonstrate that work discipline and corporate culture have a major, concurrent impact on worker performance. With an adjusted R-square value of 0.764, work discipline and organizational culture account for 76,4% of the total contribution. Workplace discipline significantly affects employee performance, although corporate culture has a rather negligible impact on it.

Keywords: employee performance, organizational culture, and discipline

The Influence of Product Quality and Price on Galvalum Purchasing Decisions

2024-11-29T20:38:51+00:00

The research ascertain the impact of product pricing and quality on the purchasing decision galvalum at the Sumber Rejeki Shop, Tanjunganom Nganjuk District, partially and simultaneously, and to analyze the influence of the dominant variables on the decision to purchase galvalum at the Sumber Rejeki Shop, Tanjunganom Nganjuk District. This type of research uses a quantitative. This research used a sample of 96 respondents. Sampling used a nonprobability sampling technique with the Accidental Sampling method. The test used is data analysis using SPSS 25, in this research using a questionnaire or questionnaire and Multiple linear regression analysis is employed. Based on the outcomes of test it can be concluded that partially, Product Quality (X1) and Product Price (X2) partially have a positive and significant effect on the decision to purchase galvalum at the Sumber Rejeki Shop, Tanjunganom Nganjuk District. Product quality (X1) and product price (X2) simultaneously have a positive and significant effect on the decision to purchase galvalum at the Sumber Rejeki Shop, Tanjunganom Nganjuk District. The Product Price Variable (X2) is more dominant in influencing the decision to purchase galvalum at the Sumber Rejeki Store, Tanjunganom Nganjuk District than the Product Quality Variable.

Keywords: Product cost, product quality, and purchasing choices

The Impact of Pay and Perquipment on Worker Performance at UD Nilam Sari Nganjuk

2024-11-29T20:38:53+00:00

This study examines the impact of pay and perquisites on worker performance at UD. Nilam Sari Nganjuk. The research aims to identify the extent to which financial compensation and non-financial benefits influence employees' productivity and job satisfaction. Using a quantitative research design, data were collected through surveys distributed to 50 employees of the company. The findings indicate a significant positive relationship between pay and worker performance, suggesting that competitive salaries motivate employees to perform better. Similarly, the provision of perquisites, such as bonuses, allowances, and welfare benefits, was found to enhance employee satisfaction and overall productivity. The study concludes that optimizing both pay and perquisites can serve as a strategic tool to boost worker performance and organizational effectiveness. Recommendations for the company include periodic salary reviews and the introduction of innovative employee benefits to sustain motivation and improve performance.

Keywords : Worker Performance, Financial Compensation, Non-Financial Benefits, Job Satisfaction, Productivity

The Influence of Flash Sales and Free Shipping on Shopee on Impulsive Buying Among Gen Z in Nganjuk Regency

2024-11-29T20:38:55+00:00

This study aims to examine the influence of flash sales and free shipping vouchers on impulsive buying on Shopee among Generation Z in Nganjuk Regency. The background of this research is the high online shopping activity among Generation Z, which is influenced by e-commerce promotions. This study uses a quantitative design with a survey method. The subjects of the research are Generation Z in Nganjuk Regency who have an income and frequently use the Shopee application. The data collection instrument is a questionnaire distributed online via Google Forms. Data analysis techniques include validity tests, reliability tests, classical assumption tests, and multiple linear regression analysis conducted with SPSS 25. The results of the study show that flash sales and free shipping vouchers have a significant influence on impulsive buying. The conclusion of this research is that promotional strategies such as flash sales and free shipping vouchers can increase impulsive purchases among Generation Z. This study provides insights for e-commerce businesses in designing effective marketing strategies to attract young consumers.

Keywords:Flash Sale, Free Shipping, and Impulse Buying.

The Role of Financial Attitude in Mediating The Relationship Between Financial Knowledge and Financial Management Behavior in Batam City

2024-11-30T05:29:41+00:00

This study aimed to analyze the effect of financial Knowledge and financial attitudes on financial management behavior in Batam City. This study used a non-probability sampling method. The sampling technique used was purposive sampling. The sample of this research is people from Batam City with 260 respondents. The data collection method was carried out by distributing online and offline questionnaires, which were then analyzed using the SmartPLS version 4.0 program, which included descriptive and inferential statistical analysis. The results showed that financial Knowledge and financial attitude had a positive and significant effect on financial management behaviour, financial knowledge had a positive and significant effect on financial attitude, and financial attitude mediates a positive and significant relationship between financial Knowledge and financial management behaviour in Batam City.

Keywords:Financial Knowledge, Financial Attitude, Financial management Behavior

Analysis of Factors that Influence Brand Switching Behavior in Hand and Body Lotion Cosmetic Products

2024-11-29T20:39:00+00:00

This research aims to determine what factors influence the brand switching behavior of hand and body lotion cosmetic products among women in Surabaya and also wants to know the dominant factors. This type of research is quantitative research with descriptive research methods. The population in this research is users of hand and body lotion cosmetic products in Surabaya. The sample in this research was 150. The sampling technique used was the purposive sampling method. The analysis used is factor analysis with the help of the IBM SPSS 25 program. The results of the research show that 10 factors influence women's brand switching behavior in Surabaya for hand and body lotion cosmetic products, namely e-commerce promos, reference groups, product quality, local brand, product bundling, variety seeking, online promotion, product packaging, price, and product knowledge. Of these 10 factors, the e-commerce promos factor is the dominant factor.

Keywords:Brand Switching, Cosmetic Products, Factor Analysis.

The Effect of Communication on Improving Employee Performance in the Karawang District Manpower and Transmigration Department

2024-11-29T20:39:04+00:00

The purpose of this study is to determine the effect of employee communication on the performance of employees of the Ministry of Manpower and Migration of Karawang District. Communication acts as a process and medium for exchanging information, ideas, solutions, and opinions between superiors, subordinates, or co-workers. In addition, communication also plays a role in creating a harmonious work environment because every employee feels connected so that cooperation while in the office is well-guaranteed. This type of research is quantitative and uses descriptive and confirmatory research methods. The sample size for this study is 75. In this study, cross sampling is used. A multi-factor analysis method was used in this study. The results showed the effect of communication on the performance of the employees of the Department of Labor and Migration of Karawang District.

Keywords: Communication, Employee Performance

Digitalization Of The Industrial Revolution 4.0 Towards Improving Human Resource Management: Systematic Literature Review And Bibliometric Analysis

2024-11-29T20:39:06+00:00

This study provides an overview of the impact of Industry 4.0 digitalization on Human Resource Management (HRM) through a Systematic Literature Review. It highlights the paradigm shift induced by Industry 4.0, including the integration of technology in HRM, ethical challenges, and the role of humans in industrial digitalization. The findings indicate that industrial digitalization affects HRM and transforms organizational structures. The bibliometric analysis reveals a growing interest in this topic, with significant contributions from countries like Sweden, the United Kingdom, and Italy. The articles were published in various journal databases, with most ranked in Q1. The study concludes by emphasizing the importance of organizational adaptation to technological changes for success in a digitally connected era. This transformation presents challenges, such as changes in competency and skill demands, as well as opportunities for increased efficiency and productivity.

Keywords: Digitalization, Industrial Revolution 4.0, Human Resource Management, Systematic Literature Review

Do Woman On Boards, Size Of Boards, And CEO Characteristics Affect Sustainability Performance?

2024-11-30T03:33:19+00:00

Sustainability performance is critical for companies to balance the interests of all stakeholders that contribute to the company's current and future success through sustainable value creation that satisfies shareholders and other stakeholders over the long term. Several factors can influence sustainability performance. This study aims to analyze the impact of women on boards, board size, and CEO characteristics on the sustainability performance of companies in the health sector listed on the Indonesian Sharia Stock Index for 2019-2022. This research is quantitative. The results of this study indicate that women on boards, the size of boards, and the age of the CEO affect sustainability performance. While CEO education, CEO nationality, and narcissism do not affect sustainability performance.

Keywords: Sustainability performance, Women on boards, size of the board, CEO characteristics

Back Matter

2024-11-29T20:39:14+00:00