PENJUALAN ROGODI (ROTI GORENG MULYODADI) SEBAGAI USAHA BISNIS DALAM MENINGKATKAN USAHA MIKRO KECIL (UMK) DI DESA MULYODADI, KABUPATEN SIDOARJO
DOI:
https://doi.org/10.30996/jhbbc.v3i1.3058Keywords:
Usaha Mikro Kecil (UMK), RoGoDi (Roti Goreng Mulyodadi), usaha bisnisAbstract
Micro Small Business (UMK) is an important business in village development. Micro Small Business, hereinafter referred to as UMK, has a very strategic role in supporting village economic development, and also national economy, because in this UMK activity it can save a lot of manpower from the village community itself, and UMK activities can assist in the distribution of results. village development. In addition, UMK activities can help to exploit the potentials in the village, starting from its natural resources, as well as the potential of its human resources. In the village of Mulyodadi, Mulyoayu, Sidoarjo Regency, the village community has the potential to make a bakery product named RoGoDi (Mulyodadi Fried Bread). With the presence of RoGoDi (Mulyodadi Fried Bread) in the village community Mulyodadi can exploit the potentials in the village. By utilizing natural resources consisting of bananas and supported by human resources who process natural resources, this is what makes RoGoDi (Mulyodadi Fried Bread) a typical product of Micro Small Enterprises (MSEs) in the Village of Mulyodadi.
Usaha Mikro Kecil (UMK) merupakan suatu usaha yang penting di dalam pembangunan desa. Usaha Mikro Kecil yang selanjutnya akan disingkat dengan UMK memiliki peran yang sangat strategis dalam mendukung pembangunan ekonomi desa, bahkan ekonomi nasional karena dalam kegiatan UMK ini dapat menyerap banyak tenaga kerja dari masyarakat desa itu sendiri, serta kegiatan UMK dapat berperan dalam pendistribusian hasil-hasil pembangunan desa. Selain itu, kegiatan UMK dapat membantu memanfaatkan potensi-potensi yang ada di desa tersebut, mulai dari sumber daya alamnya, serta potensi sumber daya manusianya. Di Desa Mulyodadi, Mulyoayu, Kabupaten Sido-arjo, masyarakat desa tersebut memiliki potensi membuat sebuah produk roti yang diberi nama RoGoDi (Roti Goreng Mulyodadi). Dengan adanya RoGoDi (Roti Goreng Mulyodadi) ini masyarakat desa Mulyodadi dapat memanfaatkan potensi-potensi yang ada di desa tersebut. Dengan meman-faatkan sumber daya alam berupa pisang dan didukung dengan sumber daya manusia yang mengo-lah sumber daya alam tersebut menjadikan RoGoDi (Roti Goreng Mulyodadi) sebagai suatu produk khas dari Usaha Mikro Kecil (UMK) di Desa Mulyodadi.
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