V. Simamora, N. Theresia Kiak, and M. Prudensia Leda Muga, “THE EFFECT OF CELEBRITY ENDORSEMENT AND THE REPUTATION OF THE @OOTD FESS FORUM ON CONSUMER BUYING INTEREST IN FASHION PRODUCTS AMONG MILLENNIALS, JAKARTA, 2020.”, JMM17, vol. 8, no. 02, pp. 58 - 66, Oct. 2021.