The Influence Of Digital Capability and Digital Literacy On The Performance Of UMKM In Tanjung Redeb

Authors

  • Muslimin ‎ Universitas Muhammadiyah Berau
  • Nahwani Fadelan Universitas Muhammadiyah Berau
  • Lala ‎ Universitas Muhammadiyah Berau

DOI:

https://doi.org/10.30996/die.v16i01.132026

Keywords:

Digital Capability, Digital Literacy, MSME Performance, Tanjung Redeb

Abstract

This study aims to analyze the influence of Digital Capability and Digital Literacy on the performance of Micro, Small, and Medium Enterprises (MSMEs) in Tanjung Redeb. MSMEs have an important role in the Indonesian economy, but digitalization is both a challenge and an opportunity. This study uses a quantitative method with data collection through questionnaires. The results of the study indicate that Digital Capability and Digital Literacy have a significant effect on MSME performance. This study provides important implications for the development of MSMEs in the digital era.

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Published

2025-05-24