IMPLEMENTASI KAWASAN ZERO SUSU FORMULA DENGAN KEDASI ( KEDAI SUPPORT ASI ) DI KELURAHAN WONOKROMO SURABAYA
Abstract
Sampai saat ini, di Indonesia angka kematian bayi masih terbilang tinggi yaitu sebesar 22.23 per kelahiran hidup. Angka ini belum mencapai angka target SDG’s 2030 yaitu sebesar 12 per 1000 kelahiran hidup Ketidakberhasilan pemberian ASI eksklusif dan praktik menyusui sampai anak usia 2 tahun disebabkan beberapa faktor antara lain minimnya dukungan keluarga, masyarakat, stress ibu dan persepsi yang salah tentang ASI. Studi pendahuluan yang dilakukan pada bulan Maret 2018 di Kelurahan Wonokromo didapatkan capaian ASI eksklusif sebesar 49%. Angka ini belum mencapai target yang ditentukan dinas kesehatan yaitu sebesar 80%. Tujuan pengabdian ini adalah dibentuknya KEDASI ( Kedai Support ASI ) yang akan mempromosikan ASI eksklusif sekaligus sebagai bentuk usaha kecil masyarakat. Metode menggunakan sosialisai KEDASI, pelatihan, pendampingan, pre test dan post test bagi sasaran langsung yaitu ibu hamil trimester 3, ibu yang memiliki balita usia 0- 24 bulan, pengasuh anak, kader balita dan pendamping ASI berjumlah 80. Hasil capaian berupa peningkatan mean pre dan post test yaitu pengetahuan , keterampilan sebesar 18.7 point, persepsi 20.2 point, budaya 17.6 point, perilaku promotif 14 point, pendapatan 21.1 point. KEDASI merupakan pendekatan upaya promosi kesehatan berbasis wirausaha masyarakat
Kata kunci: ASI eksklusif, KEDASI
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