Penerapan Kegiatan Employee Relations dalam Mempertahankan Motivasi Kerja Karyawan PT Mandiri Tunas Finance di Jakarta
Abstract
PT Mandiri Tunas Finance is engaged in financing. This company helps businesspeople to get business capital. This is evidenced by the various awards achieved by PT Mandiri Tunas Finance, namely as a company that strives for excellent service for its customers. To get these awards and remain the best financing company, high work motivation is required from employees. The Strategic and Marketing Communication Division plays an important role in maintaining employee motivation so that they can always achieve company goals. This research question focuses on how the implementation of employee relations in maintaining employee motivation of PT Mandiri Tunas Finance in Jakarta? What is the role of Strategic and Marketing Communication Division in employee relations activities? This research uses the concepts of public relations and employee relations and uses descriptive-qualitative research methods. The results of this research include: 1). Employee relations activities carried out include training activities, employee gatherings, family gatherings, giving awards to outstanding employees. 2). The Strategic and Marketing Communication Division plays a role as Public Relations which carries out its duties as a communication facilitator and communication technician.
Keywords: Employee, Relations, Motivation, Work
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