Implementation of the Village Government Strategy in Tourism Development in Winong village, Tulungagung district

  • Laily Purnawati
  • Veni Aprillianti Universitas Tulungagung
Keywords: strategy, village government, development of natural tourism

Abstract

Against the background of the less than optimal development of Ngambal Lake tourism potential by the Winong village government, seen from the low number of visitors, the Winong village government wants to create a tourist destination again with a different concept, namely Jowin peak. In order to maintain its existence, the village government needs to create a strategy in developing and managing tourism potential. This research wants to analyze the strategy for developing and managing tourism potential created by the Winong village government. The qualitative approach is the research method chosen with the type of research being descriptive. The data collection used was interview and documentation methods. From the research results, it was concluded that the strategy for developing tourism potential in Winong village is through attraction aspects, transportation aspects and facility aspects to support Jowin peak tourism.

Downloads

Download data is not yet available.

References

Aha Walu, K. J., & Bagus, N. (2019). Analisis Peran Dinas Pariwisata Dalam Pengembangan Pariwisata Kota Batu. Jurnal Ilmu Sosial Dan Ilmu Politik (Jisip), 8(3), 10–16.

Bare, R. R., Akib, H., Anshari, A., Hasim, D., & Mukmin, A. (2020). Competitive Advantage Of Local Potential-Based Tourism Destinations: Evidence From Indonesia. Palarch’s Journal Of Archaeology Of Egypt/Egyptology, 17(6), 16567–16580.

Dwiridotjahjono, J., Arifin, A. Z., Sasongko, P. E., & Santoso, W. (2017). Pengembangan Agroekowisata Berbasis Perkebunan Kopi Rakyat Di Kecamatan Tutur, Kabupaten Pasuruan. Agrokreatif: Jurnal Ilmiah Pengabdian Kepada Masyarakat, 3(2), 157–165.

Efendi, M. J., Huda, K., Permatasari, O., Waluyo, S. E. Y., Santy, Y. J. N., & Fitriyani, Z. A. (2022). Pendampingan Identifikasi Potensi Wisata Dalam Mendukung Tata Kelola Destinasi Wisata Di Kota Mojokerto. Selaparang: Jurnal Pengabdian Masyarakat Berkemajuan, 6(1), 283–292.

Fauzi, T. H. (2017). Manajemen Strategik.

Hidayah, N. (2021). Pemasaran Destinasi Pariwisata Berkelanjutan Di Era Digital: Targeting, Positioning, Branding, Selling, Marketing Mix, Internet Marketing. Kreasi Cendekia Pustaka.

Husin, A., Andriani, D. S., & Saputra, A. (2022). Pengembangan Wisata. Bening Media Publishing.

Kumaji, R. A., Hakim, L., & Pangestuti, E. (2021). Ecolodge Sebagai Sarana Akomodasi Pariwisata Berkelanjutan. Profit: Jurnal Administrasi Bisnis, 15(1), 27–42.

Larasati, N., Ria, C. A. K., & Kusnan. (2021). Pembangunan Desa Berkembang Sebagai Desa Sejahtera Dan Mandiri Dalam Perspektif Administrasi Pembangunan Dan Dynamic Governance. Jpap: Jurnal Penelitian Administrasi Publik, 7(1), 1–14.

Lemy, D. M., Teguh, F., & Pramezwary, A. (2019). Tourism Development In Indonesia. In Delivering Tourism Intelligence (Vol. 11, Pp. 91–108). Emerald Publishing Limited.

Luturlean, B. S., & Se, M. M. (2019). Strategi Bisnis Pariwisata. Humaniora.

Nalayani, N., & Ayu, N. N. (2016). Evaluasi Dan Strategi Pengembangan Desa Wisata Di Kabupaten Badung, Bali. Jurnal Master Pariwisata (Jumpa), 2(2), 189–198.

Purnawati, L. (2021). Pembentukan Kelompok Sadar Wisata (Pokdarwis) Dan Pengembangan Wisata Di Pantai Gemah.

Purnawati, L., & Putri, O. I. (2019). Strategi Pemerintah Desa Dalam Meningkatkan Kualitas Ekonomi Masyarakat Desa Waung (Studi Pada Desa Waung Kecamatan Boyolangu Kabupaten Tulungagung). Publiciana, 12(1), 70–92.

Rasoolimanesh, S. M., Ramakrishna, S., Hall, C. M., Esfandiar, K., & Seyfi, S. (2023). A Systematic Scoping Review Of Sustainable Tourism Indicators In Relation To The Sustainable Development Goals. Journal Of Sustainable Tourism, 31(7), 1497–1517.

Ridwan, M., & Aini, W. (2019). Perencanaan Pengembangan Daerah Tujuan Pariwisata. Deepublish.

Santoso, D. H., Andryani, K., Nastain, M., & Budianto, H. (2017). Komunikasi Pariwisata, Budaya Dan Pengembangan Potensi Daerah. Buku Litera Yogyakarta.

Sarosa, S. (2021). Analisis Data Penelitian Kualitatif. Pt Kanisius.

Setyoko, J., & Ristarnado, R. (2021). Strategi Pemerintahan Desa Tanjung Alam Kecamatan Jangkat Timur Kabupaten Merangin Dalam Mengembangkan Wisata Telaga Biru. Jurnal Politik Dan Pemerintahan Daerah, 3(1), 1–17.

Soeswoyo, D. M., Jeneetica, M., Dewi, L., Dewantara, M. H., & Asparini, P. S. (2021). Tourism Potential And Strategy To Develop Competitive Rural Tourism In Indonesia. International Journal Of Applied Sciences In Tourism And Events, 5(2), 131–141.

Sofield, T. H. B. (2003). Empowerment For Sustainable Tourism Development. Emerald Group Publishing.

Solong, H. A., & Yadi, A. (2021). Kajian Teori Organisasi Dan Birokrasi Dalam Pelayanan Publik. Deepublish.

Streimikiene, D., Svagzdiene, B., Jasinskas, E., & Simanavicius, A. (2021). Sustainable Tourism Development And Competitiveness: The Systematic Literature Review. Sustainable Development, 29(1), 259–271.

Sugiyono, P. D. (2017). Metode Penelitian Bisnis: Pendekatan Kuantitatif, Kualitatif, Kombinasi, Dan R&D. Penerbit Cv. Alfabeta: Bandung, 225.

Suryandari, D. (2023). Perbincangan Potensi Wisata Kabupaten Tulungagung Dalam Interaktivitas Media Sosial Instagram@ Tulungagungsparkling. Universitas Muhammadiyah Malang.

Utama, I. G. B. R. (2017). Pemasaran Pariwisata. Penerbit Andi.

Wahyuningsih, S., Nuhung, M., & Rasulong, I. (2019). Strategi Pengembangan Objek Wisata Pantai Apparalang Sebagai Daerah Tujuan Wisata Kabupaten Bulukumba. Jurnal Profitability Fakultas Ekonomi Dan Bisnis, 3(1).

Yunan Fuadi, Y., Subarto, S., & Aan Sunandar, A. A. N. S. (2022). Perencanaan Angkutan Wisata Di Kabupaten Tulungagung (Tulungagung City Tour). Perencanaan Angkutan Wisata Di Kabupaten Tulungagung (Tulungagung City Tour), 1(1), 1–12.

Zulkarnaen, W., & Amin, N. N. (2018). Pengaruh Strategi Penetapan Harga Terhadap Kepuasan Konsumen. Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (Mea), 2(1), 106–128.

Published
2024-05-02
How to Cite
Purnawati, L., & Aprillianti, V. (2024). Implementation of the Village Government Strategy in Tourism Development in Winong village, Tulungagung district. JPAP: Jurnal Penelitian Administrasi Publik, 9(2), 273-283. https://doi.org/10.30996/jpap.v9i2.10038