STRATEGI PENGEMBANGAN USAHA MIKRO, KECIL DAN MENENGAH (UMKM) EKONOMI KREATIF KERAJINAN KULIT DI KABUPATEN MAGETAN (Studi Pada Dinas Perindustrian dan Perdagangan Kabupaten Magetan)

  • Langgeng R. Putra
  • Lely Indah Mindarti
  • Firda Hidayati
DOI: https://doi.org/10.30996/jpap.v4i1.1281

Abstract

Micro, Small And Medium Enterprise Development Strategy of Creative Economy Leather In Magetan (Study At Magetan Industry And Trade Office). In the development of Micro, Small and Medium Enterprises leather crafts needed a good strategy to foster a more positive direction. The government, ie related agencies and related stakeholders are expected to provide solutions in every problem that exists. The purpose of this study is to describe, analyze and provide the right strategy formula to develop Micro, Small and Medium Enterprises leather crafts. The method chosen in this research is SWOT with score card. Field findings indicate that there are problems related to the development of production, human resource development and marketing.

 

Keywords: Strategy, Development, UMKM, Leather Craft

Downloads

Download data is not yet available.

References

Amba, M. 1998 . Faktor-Faktor Yang Mempengaruhi Partisipasi Masyarakat. Pascasarjana, IPB, Bogor.

Barney, Jay. B. 2007. Gaining and Sustaining Competitive Advantage. NewJersey: Pearson Prentice-Hall.

Kartasasmita, G., 1996. Pembangunan Untuk Rakyat: Memadukan Pertumbuhan dan Pemerataan. Cides.

Jakarta.

Muluk, K. 2009. Peta Konsep Desentralisasi dan Pemerintahan Daerah. Surabaya: ITS Press.

http://www.kemenperin.go.id/artikel/8774/Mencermati-Dampak-Lain-Pertumbuhan-Industri (diakses

pada 09 Mei 2017)

Rangkuti, F. (2006), Analisis SWOT : Teknik Membedah Kasus Bisnis. Jakarta PT. Gramedia Pustaka

Utama.

Soetrisno. 1995. Menuju Masyarakat Partisipatif. Penerbit Karnisius. Yogyakarta.

Tambunan, Tulus. 2012. Usaha Mikro, Kecil dan Menengah di Indonesia. Isu-isu Penting. LP3ES.

Jakarta

Undang-Undang Nomor 20 Tahun 2008 tentang Usaha Mikro, Kecil dan Menengah

Published
2018-03-29
How to Cite
Putra, L., Mindarti, L., & Hidayati, F. (2018). STRATEGI PENGEMBANGAN USAHA MIKRO, KECIL DAN MENENGAH (UMKM) EKONOMI KREATIF KERAJINAN KULIT DI KABUPATEN MAGETAN (Studi Pada Dinas Perindustrian dan Perdagangan Kabupaten Magetan). JPAP: Jurnal Penelitian Administrasi Publik, 4(1). https://doi.org/10.30996/jpap.v4i1.1281
Issue
Vol 4 No 1 (2018)
Section
Articles
Copyright (c) 2018 Langgeng R. Putra, Lely Indah Mindarti, Firda Hidayati

Authors whose manuscript is published will approve the following provisions:

  1. The right to publication of all journal material published on the JPAP website is held by the editorial board with the author's knowledge (moral rights remain the property of the author).

  2. The formal legal provisions for access to digital articles of this electronic journal are subject to the terms of the Creative Commons Attribution-ShareAlike (CC BY-SA) license, which means Jurnal Persona reserves the right to store, modify the format, administer in database, maintain and publish articles without requesting permission from the Author as long as it keeps the Author's name as the owner of Copyright.

  3. Printed and electronic published manuscripts are open access for educational, research and library purposes. In addition to these objectives, the editorial board shall not be liable for violations of copyright law.