STRATEGY BUMDESA (VILLAGE-OWNED ENTERPRISE) IN THE TOURISM DEVELOPMENT VILLAGE OF TAMAN PINGGIR GAWAN (TPG), PILANGGEDE VILLAGE, BALEN DISTRICT, BOJONEGORO REGENCY
Abstract
Pilanggede Village is one of the villages that has a village economic institution called BUMDesa Pilanggede Gemilang. Which BUMDesa has succeeded in building a tourist village destination. The development of this tourist village is named the Taman Pinggir Gawan Tourism Village (TPG) which presents a characteristic of the panoramic beauty of the Bengawan Solo River. However, behind the panoramic beauty, the Bengawa Solo River is a river that is prone to flood disasters when the rainy season arrives. So that BUMDesa Pilanggede makes efforts to minimize the impact of disasters and also to maintain the existence of tourist villages. This research aims to examine how the BUMDesa strategy is in the development of the TPG tourism village, Pilanggede Village, Balen District, Bojonegoro Regency. The research method used is descriptive qualitative by describing the facts that occur in the field. Data collection techniques using observation, interviews, documentation, and triangulation. The results showed that in the process of developing a tourist village, several programs had been designed. The program includes establishing the image of tourism with the addition of new vehicles and also improving facilities and infrastructure, improving the quality of human resources through training, carrying out activities to maintain environmental hygiene, and also promoting through social media.
Downloads
References
Astriecia, A., & Rahadyan, N. (2020). Tourist Perceptions of Tourism Image in the Zero Kilometer Area of Yogyakarta Post-Revitalization. Journal of Tourism Destinations, 8 (2), 329–335.
Astriecia, A., & Rahadyan, N. (2020). Persepsi Wisatawan Terhadap Citra Kepariwisataan Di Kawasan Titik Nol Kilometer Yogyakarta Pasca Revitalisasi. Jurnal Destinasi Pariwisata, 8(2), 329–335.
Badan Pusat Statistik. (2020). Jumlah Penduduk Miskin Menurut Wilayah (Juta Jiwa), 2019-2020. Retrieved from badan pusat statistik website: https://www.bps.go.id/indicator/23/183/1/jumlah-penduduk-miskin-menurut-wilayah.html
Badarab, F., Trihayuningtyas, E., & Suryadana, M. L. (2017). Strategi Pengembangan Destinasi Pariwisata di Kepulauan Togean Provinsi Sulawesi Tengah. THE Journal : Tourism and Hospitality Essentials Journal, 7(2), 97–112. https://doi.org/10.17509/thej.v7i2.9016
Hermawan, H. (2016). Dampak Pengembangan Desa Wisata Nglanggeran Terhadap Ekonomi Masyarakat Lokal. Jurnal Pariwisata, III(2), 105–117. https://doi.org/10.31219/osf.io/xhkwv
Hilman, Y. A., & Nasution, R. D. (2019). Strategi Bumdes Dalam Penyelenggaraan Manajemen Aset Serta Pengembangan Komoditas Kepariwisataan Di Desa Ponggok, Polan Harjo, Klaten Abstrak. Tourism Scientific Journal, 5(1), 97–114.
Khoiriah, Siti, Meylina, U. (2017). Analisis Sistem Pengelolaan Dana Desa Berdasarkan Regulasi Keuangan Desa. Jurnal Masalah-Masalah Hukum, 46(1), 20–29.
Manafe, J. D., Setyorini, T., & Alang, Y. A. (2016). Pemasaran Pariwisata Melalui Strategi Promosi Objek Wisata Alam, Seni Dan Budaya (Studi Kasus Di Pulau Rote Ntt). Jurnal Bisnis Dan Manajemen Islam, 4(1), 101–123.
Pajriah, S. (2018). Peran Sumber Daya Manusia Dalam Pengembangan Pariwisata Budaya Di Kabupaten Ciamis. History and Education, 5(1), 25–34.
Puspita Sari, Y. D., & Meirinawati, D. (2020). Strategi Pengembangan Wisata Pantai Kutang di desa Labuhan Kecamatan Brondong Kabupaten Lamongan. Publika, 8(4), 1–14.
Samadi., Rahman.A., A. (2015). Peranan Badan Usaha Milik Desa (BUMDes) dalam peningkatan ekonomi masyarakat (Studi Pada Bumdes Desa Pekan Tebih Kecamatan Kepenuhan Hulu Kabupaten Rokan Hulu). Prodi Manajemen Fakultas Ekonomi Universitas Pasir Pengaraian, 2(1), 1–19.
Sugiyono. (2019). Metode Penelitian Kuantitatif Kualitatif dan R & D (II; sutopo, Ed.). Bandung: penerbit alfabeta.
Suwantoro, G. (2004). Dasar Dasar Pariwisata (II; ANDI, ed.). Yogyakarta: ANDI Yogyakarta.
Undang Undang Nomor 6. UNDANG-UNDANG REPUBLIK INDONESIA NOMOR 6 TAHUN 2014 TENTANG DESA. , (2014).
Yu, C. P., Huang, Y. C., Yeh, P. F., & Chao, P. H. (2017). Residents’ attitudes toward island tourism development in Taiwan. Island Studies Journal, 12(2), 159–176. https://doi.org/10.24043/isj.32
The DiA journal allows authors to retain the copyright of their papers without limitation. Authors may grant publishers non-exclusive publishing rights to publish articles. Granting first publishing rights to publishers also qualifies as unlimited copyright (because there are no restrictions imposed by publishers on author copyright).
